Fractionals SA: Get Your Professional Webpage

Digital Presence

Need a professional webpage?

Tell us your story once. We will build a page that positions you exactly where you need to be, and introduces you to the businesses that need you.

Takes about 15 minutes. Complete this once and we take care of everything else. Cath or Grant will be in touch to walk you through next steps.

A LinkedIn profile is not a website. Your Fractionals SA profile page is a dedicated, professional presence built to the same standard as every other leader in this community.

The information below gives us everything we need to build it properly. Be specific and be honest. The best profiles are the ones that sound like a real person, not a job description.

The basics

Let us start with who you are and how people can reach you.

Full name *

Fractional role / title *

If other, please specify Optional

Email address *

Phone number *

City and country *

LinkedIn profile URL *

Personal or company website Optional If you already have one, we will take a look before we build yours.

Open to fractional engagements? *

Professional headshot * A high-resolution image is essential. Share a link to a file, or email it to cath@fractionals-sa.co.za after submitting.

Your positioning

This is what leads your page. It needs to land immediately — no jargon, no hedging.

Your professional headline * One or two sentences. What you do, who you do it for, and what changes when you walk in. This is the most important line on your page.

Short tagline or positioning statement Optional A punchy line that distils what you stand for. Six to twelve words if possible.

What do you explicitly not do? * Defining your scope attracts the right clients and filters out the wrong ones.

How do you typically structure your engagements? *

Describe your preferred engagement model in your own words Optional

Your career story

This is the substance behind your name. The more specific you are, the stronger your profile will be.

Total years of professional experience *

Geographic markets worked across *

Your single most impressive role, achievement, or initiative * Be specific: company name, what you led, and the measurable outcome.

Walk us through your career arc in three to five sentences * Not a CV. A story. Think: what would you say in the first 90 seconds of a board introduction?

Types of organisations you have worked with *

Signature framework, methodology, or proprietary programme Optional

Your expertise

We need to understand exactly what you do and who you do it best for.

Your three to five core areas of expertise *

Industries you have worked across *

What type of business challenge do you do your best work in? *

What type of client or founder do you work best with? Optional

Who is not the right fit for you? Optional This is one of the most powerful things you can put on a professional services page. It signals confidence.

Brand and client experience

Names matter. They give your profile immediate credibility — and they do a lot of the heavy lifting.

Brands or companies you are happy for us to name publicly *

Clients you cannot name but want to reference Optional

A client or colleague testimonial Optional Social proof from a named individual is one of the highest-converting elements on a professional services page.

Recognition and communities

Awards and networks signal that others have already validated your work.

Awards, industry recognition, or accolades Optional

Professional communities, networks, or advisory boards Optional

Speaking engagements, media features, or published work Optional Thought leadership significantly raises your profile in search results and with potential clients who research before they reach out.

Brand and design preferences

Your page lives within the Fractionals SA design system, but we tailor the feel to suit you. This helps us get it right without going back and forth.

What tone should your page strike? *

Do you have a personal brand colour or palette? Optional If you have an existing brand colour, hex code, or visual identity, share it here. If not, our team will select a palette that suits your positioning and the Fractionals SA aesthetic.

Do you have an existing logo or brand assets? Optional

If yes, share a link to your assets Optional

Are there any websites or profiles you admire — professional services or otherwise? Optional

Your closing philosophy

This is the line that makes your profile memorable. It should sound like you, not a job description.

How would you describe your working philosophy or the unique value you bring? * This becomes the closing statement of your profile. Make it yours.

What action do you want visitors to take? *

Link for that call to action Optional

Anything we have missed?

This is your space. Use it.

Is there anything else you want us to know? Optional

Your information is used solely to build your Fractionals SA profile page.

Once submitted, Cath or Grant will be in touch to walk you through the next steps and confirm your brief before we begin.

What happens next

You will receive a confirmation email from us acknowledging your submission within one business day.

Cath or Grant will reach out personally to confirm your brief, answer any questions, and align on what your page will look like before we begin.

We build your page using your submission as the foundation. You will have the opportunity to review and approve before anything goes live.

Your page goes live on the Fractionals SA platform, introducing you to the community and the businesses that need you.